To get customers, you need them to move through a full funnel. Being able to collet leads at a low price-point and convert them are equally important. This program will walk you through from start to finish, how to set up your ad accounts, launch profitable ads and convert your leads into reoccuring users.
What to expect on a weekly basis?
Week 1: Audiences & Tracking
Learn how to find your audience and set up tracking
Week 2: Picking your Advertising Platform
Find the optimal advertising platform for your business
Week 3: Creatives, Copy & Landing Pages
Create compelling copy, creatives, and landing pages.
Week 4: Messaging
Craft messaging that resonates with your leads
Week 5: Pricing and Retention
Reduce barriers to entry with pricing and enticing value propositions.
Download the syllabus here
Jen Bryan is an award winning paid acquisition specialist with an honours masters degree in Digital Marketing Strategies. Jen is the Chief Marketing Officer here at Launch Growth University as well as being a course creator and host. She has extensive experience working with start-ups on their paid acquisition both in an agency and in-house capacity. Working with companies across Ireland, UK and USA, Jen has helped companies leverage phenomenal growth both nationally and internationally through paid acquisition channels.
Aoife Jacob is the Head of Growth – Activation at Growth University. Aoife has worked in startups her entire career. She has served in a variety of roles from content creator to travel agency manager before specializing in Growth and Lifecycle marketing. With experience working with both national and international clients on advertising campaigns and user research, she loves problem-solving and helping startups see the bigger picture and meet their potential.
This program is for you if;
This program is not for you if;
☑️ You are/plan to use paid advertising ☑️ You want a holistic overview of a full funnel ☑️ You are involved in marketing
✋ You have no interest in marketing ✋ Your product hasn’t launched ✋ You have no budget for marketing