What is the course all about?

This course is all about activating & scaling cold email as an outbound marketing channel. 

Traditionally cold emailing was only used by sales reps to book meetings. However, over the past few years, this channel has become a critical part of any startup’s growth. 

This course will cover everything you need to know in order to launch a successful cold email campaign (including strategy & copywriting) and it will walk you through the technical setup required. 

What will I learn from this? 

Once you complete this course; you will have the know-how and skill to:

  • Find anyone’s email address and email them 
  • Build a list of prospects and do the respective outreach
  • Write cold email copy like a pro
  • Build a cold email engine that can scale up or down as needed
  • Book meetings with your ideal prospects

Key takeaway

You will understand how to properly cold email someone or a group of people & achieve a desired action.

Is this course for me? 

This course is ideal for:

  • Founders looking to generate leads and who want to learn how to outreach in a professional way
  • B2B Marketers who want to activate cold email as a valuable channel
  • Entrepreneurial individuals looking to validate their ideas by seeing who is interested & gaining that traction
  • Marketers who want to do user research & interviews to understand their audience/persona in a more in-depth way
  • Anyone starting in marketing & sales in a B2B startup  and who want to start generating meaningful and valuable leads 

Download the syllabus here!

Your program host

Ayhan K. Isaacs

Ayhan Isaacs is the Founder of Growth Rhino. A sales agency that works with SaaS companies to build scalable outbound engines. Growth Rhino has worked with over 25 venture-funded startups since Feb 2019. 

Previous to running the agency Ayhan worked as a BDR and Growth Lead at a number of different early-stage startups followed by some consulting.

He is certified in Conversion Optimization from CXL Institute, holds a Masters in Innovation Entrepreneurship from Ryerson University, and is an Alumni of Growth University!

This content is for Premium members only.
Login Join Now
This content is for Premium members only.
Login Join Now